Vibram, with its long experience in mountain soles, is now partner of "Let's start from Fuji" campaign.

This project asks people for a wider participation in the outdoor activities during summer in Japan. To reach its purpose the campaign focuses on the Mt. Fujiyama, a symbol of Japan able to obtain everyone’s interest and involvement.

People are invited to take a break from videogames and air conditioning and join the trekking activities planned from July 1st to August 15th.

“Let’s start from Fuji” campaign also aims to empower the outdoor market by promoting the happy experience which comes from climbing a mountain in a pleasant company.

See the poster of the event in the DOWNLOAD section.