02/10/2009
With 1,702 participants from 54 countries, and 850 universities and associations involved, the first WHAT’S MORE ALIVE THAN YOU™ (WMATY) creative design competition closed on July 31st after featuring the participation of people of all ages from all over the world in the development of the exclusive WHAT’S MORE ALIVE THAN YOU™ fashion-art collection of shoes, bags and accessories based on international designs.
The best projects of the first WHAT’S MORE ALIVE THAN YOU™ competition will be selected on next October 5th in the Triennale of Milan by a selection panel formed by WHAT’S MORE ALIVE THAN YOU™'s partners and Vibram staff designers.
The market release of this very special fashion-art collection is scheduled for November and sold online only from www.wmaty.com web site.
Winners selected will be rewarded with a 6% royalty fee on sales and widespread international visibility.
WHAT’S MORE ALIVE THAN YOU™ is a fashion-art project, not the umpteenth brand on the market - it is true art to wear, the result of multi-cultural ideas aimed at those who want to stand out.
Vibram’s partnership represents a very important support, thanks to its lasting and long-date interest in innovative design. By joining this competition, Vibram confirms its commitment in looking for new creative horizons able to overcome the stylish research, as its passed cooperation with important and international maisons proves.
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